Cheese puffs, with their bright orange hue and distinctive crunch, have become a staple snack for many. These airy treats have a fascinating origin story that many might not be aware of. While they are loved worldwide, their beginnings lie in an unexpected place—animal feed production. The tale of how cheese puffs transformed from a by-product of animal food into a beloved snack is both intriguing and surprising.
In 1935, the Flakall Corporation in Beloit, Wisconsin, found itself with a peculiar problem while working with corn. Staff members were cleaning machinery and, to their surprise, discovered that feeding moist corn into the grinder produced light, fluffy blobs. This accidental discovery led to the creation of the first corn puffs, paving the way for what would eventually become cheese puffs.
It was Edward Wilson, an employee at the Flakall Corporation, who noticed the potential of these airy snacks. He took some home to season them for human consumption, resulting in a product known as Korn Kurls. This innovation marked the beginning of a new product line that would see Flakall evolve into Adams Corporation, focusing on both human and animal snacks.
The rise of cheese puffs was not without competition. Other companies, like the makers of Chee Wees, also claimed their stake in the invention of cheese snacks. However, the market truly changed in 1948 with the introduction of Cheetos, which rapidly became a household favorite in the United States. Today, cheese puffs are enjoyed in various forms worldwide, from Wotsits in the UK to Twisties in Australia, showcasing the global love for these crunchy delights.
As we explore the legacy of cheese puffs, it becomes clear that their journey from the animal feed industry to snack aisles around the globe is a testament to innovation and adaptation. With their unique history, cheese puffs continue to be a delightful treat enjoyed by people of all ages.
